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A street vendor prepares a dish in Hanoi, Vietnam. The nation’s economy is soaring, although the income gap is also widening. Photo: Getty Images

In Vietnam, ‘flexers’ tout US degrees, status, wealth as the economy soars. Others barely sleep

  • Flexing – slang in Vietnam for bragging – is on the rise, as the economy booms and many young people earn good qualifications and big bucks
  • But not everyone is part of the success story, with inequality rising and plenty of people struggling to keep up, let alone soar
Vietnam
Young, driven and “flexing”, the high achievers riding the upside of Vietnam’s economy are soaring, winning places at the world’s best universities and establishing business empires at home, as their ambition comfortably finds its footing in Southeast Asia’s second-fastest growing economy, behind Malaysia.

Flexing – slang for bragging or khoe khoang in Vietnamese – even has its own Facebook page. Flex to the Last Breath, with 1.4 million followers, offers a window into the successes of young Vietnamese and the aspirations of those desperate to join their ranks.

Lap Le, 18, says he received offers from three Ivy League schools in the United States. “I started studying abroad in the US in middle school. In high school, I had a counsellor who advised me on what to do to get into top pre-med colleges,” he said.
Meanwhile, Le Yen Thanh, founder of a million-dollar smart mobility start-up in Ho Chi Minh City, walked flex fans through his achievements year by year, receiving thousands of positive comments to accompany a nod of recognition by Forbes Under 30.
Workers leaving a factory in Ho Chi Minh City. Many people in Vietnam do not have enough money or time to effectively study, often having more than one job. File photo: AFP
Vietnam has long been touted as Asia’s next big thing. Its gross domestic product rattled along at 8 per cent in 2022, although World Bank projections for this year have softened to 6.3 per cent.
Its export-led economy waved in a flood of capital seeking a new home as the US-China trade conflict pushed major manufacturers to move some or all of their production capacity from China.
With cheaper workers than Thailand and Malaysia, a sizeable and youthful population, a land border with China and sea access to the world, investors such as Apple, Intel, Samsung and Google poured into Vietnam.

But growth has been uneven and inequality is on the march. According to the World Bank, the nation had a Gini index score – in which the higher the number, the greater the wealth disparity gap – of 36.8 in 2020, up from 35.7 in 1992.

For comparison, Malaysia received a Gini index score of 41. 2 in 2018 and the Philippines 40.7 in 2021, with Thailand on 35.1 that same year. Elsewhere, the Netherlands scored 26 on the index in 2020, while Mexico got a 45.4.
Tri Truong, who graduated from Duke University in May, attributes much of his success to his upbringing, acknowledging his family could afford the hefty annual cost of attendance at Duke University that totalled US$85,000 – more than 20 times Vietnam’s average yearly salary. Photo: Handout

Privileged beginnings

Many high achievers in Vietnam are proud of their accomplishments, with some also very mindful of the leg up in life they have been given.

Tri Truong sailed through university in the US before gaining admission into some of the most competitive American law schools.

Yet Tri, 22, whose father is an economic consultant and businessman, attributes much of his success to his upbringing, acknowledging his family could afford the hefty annual cost of attendance at Duke University that totalled US$85,000 – more than 20 times Vietnam’s average yearly salary.

“Back in high school, for me, studying abroad was a choice,” he said. “But for many of my friends, it was not. I know they would have been admitted too if they had the financial resources.”

A shopping centre in Vietnam, where not everyone can afford to shop. Photo: Shutterstock

As the gap between haves and have-nots widens, it is becoming harder for those in the middle to advance, with costs of schooling and extra education soaring to US$4,500 per year on average for a private school in Ho Chi Minh City.

Having landed a well-paid job at one of the most prestigious global social impact consulting firms, My Le, 24, says education transformed her life.

In the border town of the Mekong Delta province of Dong Thap, where she was born, girls are often discouraged from pursuing higher education.

However, My Le’s mother, who earned a bachelor’s degree in the 1980s and owned a grocery store, always encouraged her daughter to attend the best schools.

“My mum taught me English since I was three years old. The town had no good kindergarten, so she founded one to teach me and some friends,” My Le said.

“There is more to life than just hard work. Luck, the ability to seize opportunities and your economic background can directly impact your life. My mum is my privilege. Thanks to her, I can try new things.”

Inequality in educational access carries long-term risks for an economy that needs to vault up the value chain if it is to meet the communist government’s aspiration of achieving high-income status by 2045, experts say.

“As Vietnam continues to grow its economy, wealth and privilege gaps have been widening, which contributes to ongoing unequal access to educational resources and exchange of knowledge,” said Nguyen Thi Ngoc Lan, a PhD candidate at Dartmouth College.

To many, but not all, Ho Chi Minh and other Vietnamese cities offer plenty of opportunities. Photo: Bloomberg

Study, work, repeat

Economic clouds are also accumulating, and that is already playing out in how many young people see their opportunities. Data from the General Statistics Office indicates the economy is slowing down, with exports slumping more than 12 per cent between January and June, and imports retreating by 18.2 per cent over the same period in 2022.

A property crunch is deepening, analysts say, while the cost of living mounts. According to a survey by the Vietnam Association of Real Estate Brokers, more than 70 per cent of apartment lease contracts that recently expired were renewed at an average rate of at least 10-20 per cent higher.

Studying is exhausting and when I return home, I must work. I get about three to four hours of sleep per day.”
Van Hung, 26

In Ho Chi Minh City, 20-somethings routinely juggle two or three jobs with studying, learning English from YouTube as they try to climb the employment ladder.

Van Hung, 26, says he is putting his studies on hold at one of Vietnam’s best engineering universities, unsure if he can afford to return.

“Studying is exhausting and when I return home, I must work part-time,” he said. “I only get about three to four hours of sleep per day. I have to earn money for my living, so I had no choice but to work.”

People ride past Saigon City Hall in Ho Chi Minh City. Photo: Shutterstock

But upskilling is the key to Vietnam’s labour market, analysts warn, saying that although the nation’s schools outperform globally, over half of young people aged between 16 and 30 need support to build the technical skills and expertise to ensure continued long-term growth.

“Boosting the human capital of the youth could help us catch up with our neighbours in labour productivity, and this will surely contribute to long-run economic growth,” said Khieu Van Hoang, an economics professor at Fulbright University Vietnam.

Acknowledging the risks, the government has pledged to improve its vocational training and support training employees for small to medium-sized enterprises. Meanwhile, in June, the authorities directed the State Bank of Vietnam to chop interest rates to 1.5-2 per cent to stimulate consumption and investment.

“If this policy is implemented properly, it will positively affect economic growth and not exacerbate inflation,” Khieu Van Hoang said.

Reflecting on a life of near-misses so far, Hung said at 17 he dropped out of school because of his family’s financial problems. He returned to high school at 21, balancing work and studying, and had to prepare for the notoriously tough university entrance exam – which he passed.

Hung, a freelance interior decorator, says he has earned enough to sustain himself, but rues the time needed to complete his studies.

“If my family had better conditions and I could solely focus on studying, it would probably be better,” he said.

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