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Virtual cashier ‘zooming in’ from Philippines at New York City restaurant sparks debate about remote-work ethics

  • The virtual cashier service highlights a growing trend among restaurants that are turning to such a method to cut costs and address staff shortages
  • High inflation rates, limited job opportunities and global labour market dynamics are among factors driving the rise of transnational remote work, analysts say

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Filipino call centre agents attend to US clients at a facility in Quezon City, suburban Manila. File photo: AFP
A viral tweet showing a virtual cashier from the Philippines working at a fast-food restaurant in New York City has sparked debate about the proliferation of cross-border remote work and whether it is a sign of job market innovation or a dystopian future built around the exploitation of foreign labour.
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Tech start-up founder Brett Goldstein posted on X last week about his experience at Japanese fried chicken joint Sansan Chicken in the East Village, where he encountered a Filipino woman working the cash register from over 13,000km away and who appeared on a monitor via Zoom.

“This is insane. Cashier is literally zooming into NYC from the Philippines,” he wrote.

User Brett Goldstein’s post on his encounter with a virtual cashier in an NYC restaurant. Photo: X/@thatguybg
User Brett Goldstein’s post on his encounter with a virtual cashier in an NYC restaurant. Photo: X/@thatguybg

Goldstein praised his experience at the restaurant, calling the level of service friendlier “than any in-person cashiers in New York”.

Although he placed his order, a US$20 chicken katsu curry, through a self-service kiosk, the cashier was on standby and could control the point-of-sale system remotely.

He also had an option to tip the cashier, he said.

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Goldstein’s tweet has received over 18 million views and spawned a variety of takes on the use of outsourcing technology to disrupting sectors such as the F&B industry.

One commenter wrote, “It’s kind of a no-brainer when you can pay this virtual worker US$5 per hour versus US$20 for a local, and this virtual worker is more grateful for the job while also treating the customer with more respect.”

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