How NFTs can protect creators and fortify their legal rights
- It has become increasingly difficult for creators to protect their works as they spread across multiple platforms and devices
- Digital assets offer an exciting solution during a time when scarcity can only be forced artificially
The internet has altered the landscape of creativity and intellectual property forever. With the explosion of digital art, music and literature, creatives have been empowered to share work on a level never before seen.
As emerging technologies like blockchain-based non-fungible tokens (NFTs) expand further into the digital asset space, artists and other creators need to understand when and how to use these tools to protect and boost their works.
In a time when digital content is extremely easy to copy and distribute, creators must find a better way to harness the benefits of digital distribution. Relying on government laws on copyright will not be enough to ensure that value does not get lost along the way.
Digital creativity, intellectual property and new technologies are rapidly changing how we interact with and consume media. Creating content digitally has enabled us to express ourselves in ways that have never before been possible. We now can easily create graphics, music, videos and text that can be shared across multiple platforms. This allows us to access a variety of creative works from around the world without having to physically visit the location where it was created.
It should be no surprise that copyright laws were established only in the 18th century after access to the printing machine became reasonably accessible. Similarly, copyright laws for digital content, such as DMCA, were not approved until 1998, when 147 million users were already “surfing the web”.
