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Huawei looks to cloud services in 2021 as US sanctions strangle smartphone business

  • Firm’s founder Ren Zhengfei says the Chinese giant should learn from global leaders Amazon and Microsoft
  • Staff told to focus on some aspects of cloud computing and scale back to survive rather than trying to follow US giants or Alibaba

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Ren Zhengfei said the firm needed a “breakthrough” in cloud computing. Photo: Kyodo

With US sanctions putting a chokehold on Huawei Technologies Co’s 5G and smartphone businesses, company founder Ren Zhengfei said the Chinese tech giant must make cloud computing its priority.

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In an internal speech delivered in November and shared on a staff forum two days before the new year, Ren admitted that cloud services had not been a strength and the firm needed to make a “breakthrough”.

“It is impossible for us to simply follow the same path as Alibaba and Amazon … They have access to unlimited money in the US stock market,” he said, alluding to Huawei’s status as a non-publicly traded company.

“Our enterprise business needs to scale back its battlefront … If our strategy is too broad, we will lose our combat strength.”

New York-listed Alibaba, which owns the South China Morning Post, and Amazon are both tech conglomerates whose vast businesses span e-commerce, video streaming and cloud computing among others. Huawei, on the other hand, has primarily focused on telecoms and smartphones.

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