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Reuters

PUBG Corp, a subsidiary of a South Korean company, said on Thursday it will launch a new PlayerUnknown’s Battlegrounds (PUBG) mobile game in India after the previous incarnation from a Chinese publisher fell foul of national security rules.
Millions of people spent hours at a time playing PUBG mobile in India, the app’s biggest market by users which according to analytics firm SensorTower, accounts for 29 per cent of its total downloads.
The announcement of the new game, PUBG Mobile India, came two months after New Delhi banned 118 Chinese-origin mobile apps following a months-long border stand-off between the nuclear-armed rivals.
The previous PUBG mobile, published by Tencent Holdings, was covered by the ban, which the government said was needed to protect national security as the apps collected and shared users’ data.
PUBG Corp has since taken over all publishing rights from Tencent in India.
Tencent relinquishes rights to PUBG Mobile in India amid latest ban on Chinese apps
“With privacy and security of Indian player data being a top priority for PUBG Corporation, the company will conduct regular audits and verifications on the storage systems holding Indian users’ personally identifiable information to reinforce security,” the company said on Thursday.
The company also said its South Korean parent, Krafton, planned to spend US$100 million in India to boost video games, esports, and the IT industry.
PUBG Corp will also create an Indian unit, open a local office and hire more than 100 employees for business, esports, and game development, it said.
PUBG mobile, a battle royale format game with interactive features, was wildly popular in the country, including among gamers who could not afford expensive consoles and broadband connections.
PUBG Corp said it would include a feature in the new game that limits the time players spend on the game, following numerous complaints from parents that young gamers were playing for too long.


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PUBG

PUBG to get a new mobile game for India as access to Tencent’s version is restricted by a ban on Chinese apps

A woman plays PUBG Mobile on her smartphone in New Delhi on September 2. Photo: EPA-EFE

China’s Genshin Impact, TikTok top world’s mobile game, app charts in October

Anime-style action adventure game Genshin Impact, developed by Shanghai-based miHoYo, is available to play on Android and iOS smartphones, as well as on personal computers and the PlayStation 4. Photo: Handout

PUBG Mobile’s Chinese version gets called out for failing to protect user privacy, along with Temple Run 2 and Plants vs. Zombies 2

Peacekeeper Elite, also known as Game for Peace, is a censored version of PUBG Mobile just for China. It’s a first-person shooter without blood or death. Image: Tencent

Tencent’s PUBG Mobile passes US$3.5 billion in accumulated player revenue despite India ban

Tencent Holdings’ popular battle royale game PUBG Mobile was the most lucrative mobile game in the world in August. Photo: Agence France-Presse

India’s ban of 118 apps including PUBG Mobile, Alipay is ‘economic retaliation’ for border tensions: analysts

Tencent Holdings’ hit mobile game PUBG Mobile was among 118 Chinese mobile apps India blocked on Wednesday. Photo: AFP

PUBG Mobile players and streamers mourn India’s ban on the Tencent smartphone game amid tensions with China

A man looks at the download page for PUBG Mobile, owned by Chinese internet giant Tencent, in Apple’s App Store on an iPhone in New Delhi on September 2. Photo: AFP

Tech

Big Tech


PUBG Corp announced that it is launching PUBG Mobile India to adhere to the country’s national security rules
PUBG Mobile was banned in the South Asian country earlier this year when it made the list of 118 Chinese apps said to threaten national security



PUBG Corp announced that it is launching PUBG Mobile India after the country banned the franchise’s original mobile game because it was developed by China’s Tencent.


PUBG to get a new mobile game for India as access to Tencent’s version is restricted by a ban on Chinese apps

PUBG Corp announced that it is launching PUBG Mobile India to adhere to the country’s national security rules PUBG Mobile was banned in the South Asian country earlier this year when it made the list of 118 Chinese apps said to threaten national security

PUBG Corp announced that it is launching PUBG Mobile India to adhere to the country’s national security rules

PUBG Mobile was banned in the South Asian country earlier this year when it made the list of 118 Chinese apps said to threaten national security