Internet titans bury the hatchet as Tencent allows Douyin to air Honour of Kings videos amid ByteDance retreat
- Shenzhen-based social media and gaming giant and Beijing-based ByteDance have fought years of bidding wars over Chinese studios
- ByteDance’s retreat from the mainstay of Tencent’s business is likely to bring the curtain down on a series of online spats
Honour of Kings, the blockbuster video game from market leader Tencent Holdings, will return to ByteDance’s short video app Douyin as the two internet giants bury the hatchet following the TikTok owner’s decision to exit the sector.
The Shenzhen-based social media and gaming giant and Beijing-based ByteDance have fought years of bidding wars over Chinese video game studios and court battles over copyright, but that has ceased with Tencent now seen as a potential buyer of ByteDance’s gaming operations.
Before the official return, live-streaming sessions featuring Chinese esports team XYG began on Douyin on Sunday, and another three-day session with Zhang Daxian, a popular Honour of Kings streamer with over 50 million followers on the video platform, is slated to start on Thursday.
The game’s return to the ByteDance platform comes five years after a court in Guangzhou, capital of southern Guangdong province, banned the streaming of Honour of Kings on Xigua Video, another video streaming site run by the Douyin operator, in 2019.