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ONE Championship boss says promotion aiming for profitability in 2024 after breakout year

  • Forbes reported that revenue in 2023 had been around US$140 million, driving the promotion’s value up to US$1.3 billion

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ONE Championship was ranked fourth in Forbes’ list of most valuable combat sports promotions for 2024. Photo: ONE Championship

ONE Championship said it would reach profitability in 2024 after passing the billion dollar valuation mark earlier this year.

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The organisation was listed by Forbes as the fourth most valuable sports promotion at US$1.3 billion and noted as “one of the fastest growing companies in combat sports”.

ONE’s estimated revenue for 2023 was US$140 million and Chatri Sityodtong, the chairman and CEO, said he expected to become profitable in the second half of 2024.

“Through a combination of strong revenue growth and good cost optimisation, ONE will achieve profitability and positive cash flow in the third or fourth quarter of this year,” he said.

“Our run rate revenues will approach US$200m this year, representing a 50 per cent increase from 2023.”

ONE Championship CEO Chatri Sityodtong is aiming for the promotion to turn profitable in 2024. Photo: ONE Championship
ONE Championship CEO Chatri Sityodtong is aiming for the promotion to turn profitable in 2024. Photo: ONE Championship

Since its launch in 2011, ONE Championship has regularly been putting on shows around the world from Tokyo to Denver to Doha to Shanghai, and broadcasts live to 195 countries on a weekly basis.

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