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Fiba locks in Hong Kong for 3x3 basketball World Tour, with one eye on the Olympics

  • 3X3 basketball is making its way to Hong Kong, and organisers are hoping to replicate the success and spectacle of the Hong Kong Sevens
  • Flagged as one of three pillar sports by John Lee, Hong Kong Masters will run from November 26 to 27 with support of Tourism Board

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Fiba is bringing its brand of 3X3 basketball to Hong Kong. Photo: Fiba

It’s been a long time coming, but 3X3 basketball is finally making its way to Hong Kong and organisers are hoping to eventually replicate the success and spectacle of the Cathay Pacific/HSBC Hong Kong Sevens.

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Flagged as one of three pillar sports by the city’s leader John Lee Ka-chiu during his recent policy address, the Hong Kong Masters 3X3 basketball will run for two days from November 26-27 with the support of the International Basketball Federation (Fiba), the Hong Kong Tourism Board and the government’s mega event “M” Mark scheme.

Hong Kong will serve as the last leg of the Fiba 3x3 World Tour before the finals take place in Abu Dhabi from December 10 to 11.

The 3x3 format has been on a one way growth trajectory since making its debut as an Olympic sport in Tokyo last year and Kenny Wong, CEO of M1 Group – organisers of the Hong Kong Masters – hopes that momentum will translate into success for Hong Kong.

Team Hong Kong at the official launch of Fiba-backed Hong Kong Masters 3X3 basketball. Photo: Xiaomei Chen
Team Hong Kong at the official launch of Fiba-backed Hong Kong Masters 3X3 basketball. Photo: Xiaomei Chen

“This is a big, big moment for Hong Kong basketball,” Wong told the Post at Friday’s official launch.

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“Chasing Olympic dreams is what we are all about. We’ve put so much effort into fine-tuning this event and making it great. We hope this tournament will be a chance to lift the quality of competition and send a strong message that this game can be played by anyone.”

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