Saudi Arabia stages ‘historic’ first swimwear fashion show
- The event, featuring pieces by Yasmina Qanzal, pushes the envelope in a country where women were required to wear body-covering robes less than a decade ago
- Crown Prince Mohammed bin Salman has initiated a series of dramatic social reforms in a bid to soften Saudi Arabia’s austere image
Saudi Arabia held its first fashion show featuring swimsuit models on Friday, an envelope-pushing step in a country where less than a decade ago women were required to wear body-covering abaya robes.
The poolside show featuring the work of Moroccan designer Yasmina Qanzal included mostly one-piece suits in shades of red, beige and blue. Most models had exposed shoulders and some had their midriffs partially visible.
“It’s true that this country is very conservative but we tried to show elegant swimsuits which represent the Arab world,” Qanzal said.
“When we came here, we understood that a swimsuit fashion show in Saudi Arabia is a historic moment, because it is the first time to have such event,” she said, adding it was “an honour” to be involved.
The show took place on the second day of the inaugural Red Sea Fashion Week at the St Regis Red Sea Resort, situated off Saudi Arabia’s western coast.
The resort is part of Red Sea Global, one of the so-called giga-projects at the heart of Saudi Arabia’s Vision 2030 social and economic reform programme overseen by Crown Prince Mohammed bin Salman.
