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Buldak is back: Denmark welcomes return of banned spicy South Korean noodles

  • Chefs served ramen to fans and influencers on a Buldak-themed ferry in Copenhagen’s harbour to celebrate the product being back on shelves

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The Danish Veterinary and Food Administration announced on 12 June its decision to recall several South Korean Samyang Foods’ Buldak instant ramen line, claiming that the noodles’ high capsaicin level posed a serious health risk. Photo: EPA-EFE

Danes in central Copenhagen on Thursday marked the return to supermarket shelves of fiery South Korean ramen noodles that had been banned for being too spicy, a decision that has since been partly reversed.

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Stores in Denmark in June removed three variants of South Korean Samyang Foods’ Buldak instant ramen line after the Danish Veterinary and Food Administration found the noodles’ high capsaicin level posed a serious health risk.

Capsaicin, the compound in chillies that creates a burning sensation when eaten, can cause intoxication, nausea, high blood pressure and vomiting when ingested in high quantities, the Danish regulator has said.

Samyang, which sells the products worldwide, had contested the ban, and on Thursday celebrated the reversal by feeding its noodles to social media influencers, gathered on a ferry adorned in the firm’s bright-red colours on Copenhagen’s harbour.

“It’s very spicy. But now that I’ve had them a few times, I just enjoy them more and more,” said Phillip, a Copenhagen resident who gave only his first name.

 

Influencers who had been paid to participate joined fans to try the noodles served by chefs on board the boat as it sailed through the Danish capital.

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