Psy’s “Gangnam Style” became the first video to hit a billion views on YouTube on Friday, marking a fresh milestone in the global craze for the South Korean rapper and his horse-riding dance.
The view counter attached to “Gangnam Style,” which was only posted on the video-sharing site on July 15, clicked over into 10 figures at around 15:50 GMT (23:50 HK time), confirming its status as the most viewed video in the site’s history.
“One billion views is an incredible number,” said Kevin Allocca, YouTube trends manager, who attributed Psy’s success “to the universal appeal of catchy music -- and er, great equine dance moves.”
Psy has swept all before him in the past five months, hoovering up awards and scoring guest appearances with everyone from Madonna to the head of the United Nations.
The video and its singer have been given walk-on roles in major world events like the US presidential election and major maybe-events like the Mayan calendar-inspired speculation about looming global armageddon.