China firm offers cash incentives to help staff find love, boost happiness, sense of belonging
‘Love should not be measured by money,’ says one commenter
A company in southern China has introduced cash incentives to encourage single employees to go on dates, aiming to enhance a sense of belonging and boost overall happiness.
The Guangdong General Labour Union recently reported on the measures taken by a Shenzhen-based camera company, Insta360, to foster romantic connections for its employees.
The company promised to award workers 66 yuan (US$9) for each valid post that introduces a single person outside the organisation on its online dating platform.
If an employee successfully matches with an outsider on this platform and maintains a relationship with them for three months, the company will reward each partner and the matchmaker with 1,000 yuan (US$140).
A staff member disclosed that nearly 500 posts had been published on the company’s forum by November 11. Meanwhile, the company had distributed cash awards totalling nearly 10,000 yuan to individuals who shared posts about singles.
The staff member mentioned that because the campaign began less than three months ago, no dating bonuses had yet been awarded.
