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Racy China esports cafes where servers in French maid outfits kneel to feed guests, ‘derogatory to women’s dignity’

  • Female waiting staff bow, wear bunny ears, say ‘welcome home, master’
  • Service ‘carries a profound sexual implication’, say Chinese authorities

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Esports cafes in China have been ordered to stop providing services which are “derogatory to the dignity” of women and which sexualise the workplace. Photo: SCMP composite/Shutterstock/Sohu

Esports cafes in China that expect their female waiting staff to dress in French maid outfits and to kneel while serving customers have drawn condemnation from the authorities.

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In the city of Yiwu in China’s eastern province of Zhejiang, several esports cafes have been promoting their businesses by offering such racy forms of service.

When customers enter, they are greeted by servers wearing very short dresses and bunny ear headbands who bow and say: “Welcome home, master.”

They kneel to serve tea, feed customers, give back massages and play games with them.

On April 15, the Chinese authorities condemned the service and ordered cafes involved to change the way they operate their businesses.

In some cafes the severs kneel down to serve male customers food and drink. Photo: Weibo/CCTV
In some cafes the severs kneel down to serve male customers food and drink. Photo: Weibo/CCTV

Officials criticised the employers for lacking systems to prevent sexual harassment, which had led to some female employees being victimised.

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