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Profile | Meet Shen Haoze: China fitness KOL with 8 million fans makes Olympic public marathon event

  • Online marathon guru delights army of fans by landing berth in mass participation running event at Paris Olympics

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Shen Haoze, China KOL famous for shedding 20kg through marathon training lands place at mass participation Paris Olympics event. Photo: SCMP composite/Weibo/Sohu

An online influencer in China who is famous for sharing his inspirational fitness journey with millions will take part in a mass public participation marathon event during this year’s Paris Olympics.

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Shen Haoze, 34, who lives in Zhejiang province, southeastern China, rose to fame in 2017 after he shed 20kg in a year through marathon training, attracting 8 million followers on social media.

Over the past seven years, the employee of a state-owned enterprise, has dedicated himself to promoting the sport and has taken part in about 100 events.

The 2024 Paris Olympic Games will feature its first publicly available mass-participation marathon, a historic event that has drawn about 800,000 registrations worldwide.

Shen is among the lucky five per cent selected to compete.

Flab fighter: Shen lost huge amounts of weight after he began training for marathons nearly a decade ago. Photo: Douyin
Flab fighter: Shen lost huge amounts of weight after he began training for marathons nearly a decade ago. Photo: Douyin

He took up running to lose weight in 2015, a decision that changed his life .

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