Hong Kong’s Cathay Pacific chief promises better performance, admits flight cancellations ‘negatively impacted’ brand
- In a report to Civil Aviation Department, Cathay CEO Ronald Lam says airline underestimated level of reserve pilots necessary to cover absence caused by seasonal illness
- ‘This incident has negatively impacted our brand reputation and the confidence that Hong Kong people and our customers have in Cathay,’ he adds
Hong Kong flag carrier Cathay Pacific Airways has promised to improve operations, with its CEO admitting a recent wave of flight cancellations has negatively affected customer confidence and its brand reputation.
In an internal memo sent to all staff on Wednesday, Cathay Pacific CEO Ronald Lam Siu-por said the decision to cut flights until the end of February to ensure services were not disrupted over the busy Lunar New Year period was a setback.
“This incident has negatively impacted our brand reputation and the confidence that Hong Kong people and our customers have in Cathay,” he said.
“While it is a painful time for us all, we will not miss the opportunity to learn from it and improve.”
He added a review was under way to improve the carrier’s planning.
