‘Lead by example’: staff at accounting firm KPMG team up to raise funds for Hong Kong’s Operation Santa Claus
- Besides KPMG-wide activities, different departments organise their own activities and games to promote generosity and donations
- ‘This collaborative approach fosters healthy competition and camaraderie, motivating team members to contribute more towards our charitable initiatives,’ department director says
A major accounting firm in Hong Kong aiming to lead by example in promoting sustainability and governance has taken up systematic planning, which boosts employee participation, to achieve its philanthropic goals.
KPMG hosted a lucky draw bingo game on December 7 for members of the tax and legal departments to raise funds for Operation Santa Claus (OSC), an annual charity drive organised by the South China Morning Post and public broadcaster RTHK.
KPMG has donated more than HK$3 million (US$384,000) to OSC since 2015, supporting NGOs that work for vulnerable communities, disadvantaged individuals and environmental causes.
Kirsten Mundy, a director of KPMG’s government and infrastructure department, said that in addition to firm-wide activities, different teams had organised their own activities or games to promote generosity and donations among members.
She added that a group of 20 workers, called People Champions, had contributed a variety of games and ideas to bring their teams together, promoted volunteering and organised engaging corporate social responsibility (CSR) activities.
