Hong Kong Disneyland launches immersive experiences ahead of ‘golden week’ and Halloween
As mainland China’s week-long holiday approaches, the park unveils hospitality and culinary offerings to delight tourists as well as locals
Hong Kong Disneyland Resort is ready to create even more engaging and lasting memories during the National Day “golden week” holiday and Halloween, with a variety of new immersive elements and activities awaiting visitors.
While rides and performances are usually the main draw, the theme park’s hospitality offerings are becoming increasingly important to delivering the captivating experiences that guests are looking for.
“Modern guests have evolved and have higher expectations,” says Manfred Wong, director of food and beverage at Hong Kong Disneyland Resort. “They want experiences that go beyond what we call purely transactional. They want to be part of the experience, and crave something more immersive.”
The ability to adapt to these changing preferences is key to sustaining the park’s ongoing growth. In addition to a strong fiscal year in 2023 followed by a record-breaking first fiscal quarter of 2024, Hong Kong Disneyland is also seeing visitor numbers continue to rise.
“To maintain this positive momentum, we’ve introduced a wide array of new elements and products for the upcoming golden week and Halloween festivities,” Wong says.
Golden week refers to the week-long holiday in mainland China that begins with National Day on October 1.
