10 of the richest YouTubers ever – net worths, ranked: MrBeast is known for his giveaway videos, Logan and Jake Paul became boxers – but which 2 on the list are already making millions as kids?
- YouTubers KSI and Logan Paul have launched an energy drinks brand known as Prime Hydration, which is banned in several countries, but has led to online frenzy
- Jeffree Star is still going strong despite controversies, and Ryan Kaji of Ryan’s World is making bank from Walmart and brand collaborations with Amazon and Nickelodeon – and he’s only 12
It’s difficult to remember a time before YouTube existed. Since the platform launched in 2005, it has become the second most-visited site after Google. Soon, it was clear that the video platform would be the next big thing on the web, and yet the sheer amounts of money that YouTube stars would later earn through the platform, either directly via streams or marketing deals and product partnerships, may come as a surprise to many.
Here’s a list of 10 of the top YouTube earners ever, plus their net worths as estimated by Celebrity Net Worth.
10. KSI
Estimated net worth: US$35 million
Olajide Olayinka Williams “JJ” Olatunji, also known as KSI, was born in 1993 in Watford, Hertfordshire, England. He began posting comedy skits and gaming content, with a particular interest in Fifa. According to Sunday Times, one sponsored video can earn him up to US$250,000.
But a huge portion of his earnings come from outside YouTube. He is in a collective called Sidemen, and co-founded Prime Hydration, an energy drinks brand, alongside Logan Paul, who claimed that the drink earned US$250 million in retail sales a year after launching. The combined star power of the two YouTubers created much hype around the drink, though it is banned in many countries due to its high caffeine levels.
9. DanTDM
Estimated net worth: US$35 million
Another YouTuber climbing steadily through the ranks is Daniel Robert Middleton, a creator who focuses on Minecraft content, though he also plays Pokémon and Roblox. He’s also won a Nickelodeon Kids Choice Award for UK Favourite Tipster.
DanTDM currently has 28.4 million subscribers on his channel, and in 2019 the Sunday Times listed him as one of the top 100 influencers. Aside from brand deals and releasing his own merchandise, he also published a graphic novel which spent some time on The New York Times bestsellers list.
8. Jacksepticeye (Sean McLoughlin)
Estimated net worth: US$40 million
