5 must-see brands at Milan Men’s Fashion Week 2023: from Prada exploring fluidity and King Charles’ ascension inspiring Charles Jeffrey Loverboy, to Dolce & Gabbana’s femininity and MCM’s Gen Z focus
- Milan Men’s Fashion Week just ended – Dolce & Gabbana created a wide-ranging collection with looks that would equally suit women, while upcycling brand Simon Cracker embraced gender fluidity
- Meanwhile, Prada paid homage to fluidity and MCM has eyes on Gen Z after counting Princess Diana and Michael Jackson as fans in its 1990s heyday
Milan Men’s Fashion Week just ended, taking place in the Italian capital of fashion from June 16 to 20.
Meanwhile, Prada deserves a mention simply for its original design of the showroom. The architecture shifts with every season, but never so fluidly as for spring/summer 2024 menswear. The collection Fluid Form was viewed through a wall of clear falling slime – a form of fluid architecture – that gathered on the metallic grate runway in piles of green foam. The moving architecture was a metaphor for a collection that was meant to express the fluidity of menswear.
Here are some highlights from the past weekend of Milan Fashion Week of mostly menswear runway shows for next spring and summer.
1. Dolce & Gabbana feminise menswear
Designers Domenico Dolce and Stefano Gabbana feminise the menswear silhouettes this season with tailoring tricks long deployed for women.
The wide-ranging collection of nearly 80 looks is a departure for the designing duo in any season, a play on quiet luxury. There are no prints, no colour and no bling. Instead, the focus is on shape and materials, with a neutral colour palette of black, white, camel and ivory.
