Luxury train cabins, transformational experiences and device-free micro-cations – romantic getaways in the age of flight shaming
In the 2020s, for boomers to Gen Z, the name of the game is transformation, slowing down, disconnecting – and doing it all with the smallest carbon footprint possible
It wasn’t too long ago that a romantic getaway meant a weekend in a semi-tropical location a short flight away, or splurging on a suite in a fancy hotel at home. But the definition of “romantic travel” has changed in the past couple of decades, especially among discerning travellers seeking meaningful experiences that go beyond trips to classic destinations like Venice or Paris.
For 2020 and beyond, romantic travel will include embracing the same ideas that are sweeping travel: from boomers to Generation Z, the name of the game is transformation, slowing down, disconnecting, and doing it all with the smallest carbon footprint possible.
In 2019, the defining shift in travel came after 17-year-old Swedish activist Greta Thunberg introduced the world to flygskam – Swedish for “flight shame”. Carefree jetting around the world was out, low-carbon, eco-conscious travel was in. As a result, one mode of transport has slowly gained in popularity: trains, especially the luxury kinds, are experiencing a renaissance.
Also on trend this year is transformational travel, described as “intentionally travelling to stretch, learn and grow into new ways of being and engaging with the world”, as Kristie Goshow, chief marketing officer at Preferred Hotels & Resorts, told Even ing Standard in December.
Transformational travel dovetails with eco-conscious getaways and sustainable tourism, and can offer couples a chance to connect, as well as the possibility of an emotional experience. “We sell [people] the ability … to reconnect with nature and, as a result, reconnect with themselves and their partner or kids or whoever they’re travelling with,” Chris Roche, business director of Botswana-based Wilderness Safaris, told digital news website Business Insider last autumn.
“As travellers redefine what they are looking for while on holiday, the concept of a romantic holiday has become more about learning, sharing and giving back together – rather than lying on the beach or enjoying a candlelit dinner,” says Joss Kent, CEO at AndBeyond, a luxury travel company that delivers bespoke holidays at properties like Ngala Safari Lodge in Kruger National Park, South Africa.
