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Why fans love Novak Djokovic’s quirky wife Jelena Djokovic, the Serbian fashionista

Jelena Djokovic has always been Novak Djokovic’s biggest supporter. Photos: @jelenadjokovicndf/Instagram

Jelena Djokovic has always been her husband Novak Djokovic’s biggest fan.

Jelena and Novak Djokovic have been married for 10 years. Photo: @jelenadjokovicndf/Instagram

But on day nine of the French Open earlier this week, she was seen sharing frustrated gestures and words with the tennis player during his match against Francisco Cerundolo.

The exchange between the two seemed tense, with some misconstruing it as an argument, notes Essentially Sports. However, not only did their inaudible discussion work (the Serb made an impressive comeback after the exchange) but he explained afterwards how important his wife is to him when he’s struggling on court. “I had a small exchange of smiles with Jelena. She is my new psychologist,” he told journalists.

Jelena Djokovic has always been supportive of her husband, even when that means having tense words with him on court. Photo: @jelenadjokovicndf/Instagram

Here’s what we know about his quirky wife, who’s beloved by many:

Jelena and Novak Djokovic have known each other since school

Jelena Djokovic was a student “barely getting by” when she got together with rising tennis star Novak Djokovic. Photo: @jelenadjokovicndf/Instagram

Like her husband, Jelena hails from Serbia. According to People, she studied luxury brand management at Bocconi University in Milan. “Us getting together was like science fiction almost,” Jelena told Hello!. “I was a student barely getting by, and he was a very young tennis player who also had no money to spare on expensive trips.”

Before they tied the knot in 2014, Jelena Djokovic, née Ristić, dated her famous athlete husband for eight years. However, they actually met all the way back in secondary school in Serbia.

She’s vegan like her husband

Jelena Djokovic is a proud vegan. Photo: @jelenadjokovicndf/Instagram

According to Essentially Sports, the Djokovics follow a plant-based and gluten-free diet, and Jelena has talked openly about the benefits she’s experienced since making the lifestyle change. “Our body and our health are amongst the very few things that we can directly control through our decisions and behaviour,” she wrote on her blog in 2019, “If we don’t understand our body, we are going to drive it off the road. We need to start to listen to the signals our body sends to us.”

She’s got a big heart

Jelena Djokovic wearing Cecilie Bahnsen with a Chanel bag beside husband Novak Djokovic. Photo: @djokovic_fan_/Instagram

When she’s not cheering for her husband, Jelena is running the couple’s charity – the Novak Djokovic Foundation – which aims to improve the lives of underprivileged children and Serbia’s education system.

She’s a doting mum

Novak Djokovic and Jelena Djokovic at a gala dinner in aid of the Novak Djokovic Foundation in London, in 2013. Photo: AP

The couple welcomed their first child – a son named Stefan – in 2014. Novak announced the news on Twitter at the time, saying: “Stefan, our baby angel was born! I am so proud of my beautiful wife Jelena! Thank you so much for your love and support. We love you all!!!” In 2017, Stefan became a big brother to the couple’s daughter, Tara.

Her passion for fashion

Jelena Djokovic knows how to accessorise. Photo: @jelenadjokovicndf/Instagram

Fans can’t seem to get enough of Jelena’s wardrobe. From her confident double denim look at Monday’s French Open game, per WWD, to her baby-doll summer dresses, Jelena always looks stylish on the sidelines.

Other fan and media favourites have included the white textured Alexander McQueen eyelet dress she wore to Wimbledon in 2019 – which she styled with a powder blue quilted backpack – and a strapless floral chiffon number she wore in 2015, per Hello!
  • A tense exchange between Novak Djokovic and his wife during his French Open match earlier this week raised a few eyebrows, until the tennis star explained