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Drake and Kanye West, compared: how do the rapper rivals make and spend their millions? From their net worths and fashion empires Yeezy and Ovo, to Cartier and Audemars Piguet watches, and cars

Kanye West and Drake are often feuding, so how do the wealths of the two hip-hop megastars compare? Photos: Getty Images; @champagnepapi/Instagram
Kanye West and Drake are often feuding, so how do the wealths of the two hip-hop megastars compare? Photos: Getty Images; @champagnepapi/Instagram

  • Drake has his own record label and fashion brand Ovo – October’s Very Own – while Ye lost his Yeezy partnerships with Gap and Adidas, which was partly why his net worth plummeted
  • West and Drake both own impressive watches and cars, from the Cartier Crash to Patek Philippe Nautilus 5726, and Bugatti Veyron 16.4 to the unusual Brabus Crawler

Are you Team Drake or Team Ye? Like many rappers in the hip-hop world, these two – arguably two of the biggest stars in the genre – have unsurprisingly been in a feud that’s over a decade long.

In 2023, Drake’s first solo single of the year “Search and Rescue” featured an audio clip of Kanye West’s ex-wife, Kim Kardashian, speaking to her mum Kris Jenner about their divorce. That same year, the world witnessed West’s catastrophic fall from grace, with the rapper-turned-fashion designer’s name crossed off Forbes’ billionaire list. His falling out with business partner Adidas and loss of sponsorships had a significant impact on West’s net worth. According to Forbes, the star saw his net worth shrink from US$2 billion to US$400 million.

Kanye West, also known as Ye, saw his fortune drop from US$2 billion to US$400 million in 2023. Photo: @yeezymafia/Instagram
Kanye West, also known as Ye, saw his fortune drop from US$2 billion to US$400 million in 2023. Photo: @yeezymafia/Instagram
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Meanwhile, Drake runs a successful fashion business, among other ventures. According to Celebrity Net Worth, Drake has accumulated a US$250 million fortune over the course of his career. He also founded Ovo, a record label as well as a fashion brand.
Drake released a song in 2023 that references Kanye West and Kim Kardashian’s divorce. Photo: @champagnepapi/Instagram
Drake released a song in 2023 that references Kanye West and Kim Kardashian’s divorce. Photo: @champagnepapi/Instagram

Back in 2010, Drake was spotted with West’s ex Amber Rose soon after the two broke up and, in 2011, the Canadian rapper said he wanted to be “better” than West. Throughout the past decade, the two have occasionally reached truces, but there appears to be no end in sight to their rivalry.

The feuding rappers have both been known to indulge in luxury fashion items, supercars and fine watches. Here, we look at how these music moguls spend their millions.

Gold Digger vs Hotline Bling: their watch collections

Kanye West is often associated with the Cartier Crash. Photo: @deadatlantic @soulhoe/Instagram
Kanye West is often associated with the Cartier Crash. Photo: @deadatlantic @soulhoe/Instagram
Both men are known to flaunt luxury watches now and then. The watch that West is most often associated with is the Cartier Crash. He was among the first within the hip-hop and entertainment scene, alongside Jay-Z, to sport this unique watch.