6 times BTS’ Jimin rocked Dior before becoming an ambassador – the K-pop idol wore the luxury brand during 2019’s Love Yourself: Speak Yourself tour, then in ‘Dynamite’ and ‘Butter’ teasers

Feb 7 , 2023

Dior announced its partnership with BTS’ Jimin via Instagram in January. Photo: @dior/Instagram

Jimin’s recent appearance at Dior’s show during Paris Fashion Week had the BTS fan Army swooning – but he showed his love for the French luxury brand many times over the years

The K-pop idol wore the fashion maison’s designs at the Love Yourself: Speak Yourself World Tour in 2019, for the band’s singles’ releases, and on the cover of W Korea magazine

The recent Paris Fashion Week treated fashion lovers not only to creative designs for the autumn/winter 2023 season, but also had K-pop fans swooning over BTS’ Jimin when he attended the event as Dior’s new global brand ambassador.

Jimin of K-pop band BTS poses during a photocall before Dior Menswear ready-to-wear autumn/winter 2023-2024 collection show during Men’s Fashion Week in Paris, France, in January. Photo: Reuters

While Jimin’s partnership with Dior only officially began earlier this year, it was not the first time fans saw the idol donning apparel from the French luxury brand.

Below are six times Jimin rocked Dior outfits before he was made the newest addition to the Dior family.

1. 2019: Love Yourself: Speak Yourself World Tour

Jimin wore designs by Dior’s artistic director Kim Jones during BTS’ 2019 tour in Los Angeles. Photo: @Dior/Twitter

Jimin’s relationship with Dior first began in 2019 when he embarked on the Love Yourself: Speak Yourself World Tour in Los Angeles alongside his bandmates. According to Dior, the brand’s artistic director Kim Jones designed their outfits. Jimin was seen layering a jacket with airbrush-like details and a T-shirt that featured Dior’s iconic monogram pattern.

2. 2020: BTS’ official Twitter update

Jimin shares a photo of himself on Twitter wearing a Dior messenger bag. Photo: @BTS_twt/Twitter

Jimin appears to enjoy communicating with his fans, frequently sharing photos of himself through BTS’ social media platforms. Back in 2020, he tweeted a picture of himself wearing a Dior Homme saddle messenger bag. The bag is made from black-grained calfskin, and comes with intricate details such as a removable and adjustable shoulder strap and two belt loops.