8 celebrities with investment firms, from Kim Kardashian’s Skky and Serena Williams’ Serena Ventures, to NBA star Stephen Curry’s SC30 and Jay-Z’s Marcy Venture Partners

Sep 14 , 2022

Stephen Curry, Serena Williams, Kim Kardashian and Jay-Z all run investment firms. Photos: @stephencurry30, @serenawilliams, @kimkardashian, @beyonce/Instagram

Ashton Kutcher launched A-Grade and was an investor in Spotify, Uber and Airbnb, while Jessica Alba found success with Honest Co, and put money in for Headspace

Rapper Sean ‘Diddy’ Combs runs Combs Enterprises; Alex Rodriguez founded VCP Ventures with former Walmart exec Marc Lore, and backed Eight Sleep and Acorns

Kim Kardashian is starting her own private equity firm called Skky Partners with Jay Sammons, a veteran of The Carlyle Group. This is her first investment-focused company, but the reality TV star has previously proven her business acumen especially with the success of brands like Skims and Skkn.

Kardashian joins a growing list of celebs who have broken into investing. So, which A-listers own investment firms?

1. Kim Kardashian

American media personality Kim Kardashian attends the Vanity Fair party following the 92nd Oscars at The Wallis Annenberg Center for the Performing Arts in Beverly Hills, in February 2020. Photo: Getty Images/TNS

On September 7, the TV reality star announced the launch of her own private equity firm with Sammons.

The firm, Skky Partners, will invest in consumer products, media and entertainment, hospitality and luxury, according to a press release announcing the company’s creation.

“I’m excited to launch Skky Partners to invest in the next generation of consumer brands, leveraging my experience founding and building global businesses and partnering with innovative companies to help them grow,” Kardashian said in the release.

Kim Kardashian in a Skims piece. Photo: @skims/Instagram

The billionaire is no stranger to the business world, having founded a number of companies, including KKW beauty, a cosmetics company and Skims, a shapewear and clothing brand.

Still, this is her first foray into private equity investing, which involves investing in, or outright buying private companies and managing them before selling them.

2. Serena Williams

Serena Williams is one of the most well-known female tennis players of our time. Photo: @serenawilliams/Instagram

The tennis star recently announced that she plans to step back from playing tennis and focus full-time on her venture capital firm, Serena Ventures. Williams’ fund invests in under-represented founders, including women and people of colour. Williams has invested in MasterClass, Daily Harvest and Clubhouse.