Meet Deng Lun, star of Netflix’s Ashes of Love: the Chinese actor was picked for Gucci’s new global fashion campaign alongside Jared Leto, Miley Cyrus and Squid Game’s Lee Jung-jae
- Known as Allen Deng on Instagram, the heartthrob overcame a modest background to break out in 2013’s Flowers in Fog and starred in My True Friend opposite Angelababy
- He’s an ambassador for more than 20 brands including Bvlgari, L’Oreal, Ralph Lauren and Roger Vivier, and founded the successful (but ‘fairly priced’) Fire Room Hot Pot restaurant chain
One face that stands out from the rest is Chinese heartthrob Deng Lun, who looks dashing in a pinstripe wool suit featuring Gucci’s signature horsebit motif.
While many might not have heard of him yet, the 1992-born star is no stranger to fame and stylish fashion campaigns – here’s everything you need to know about the rising star.
He is one of China’s top young actors
Born in Shijiazhuang in Hebei province, the young actor worked very hard to be where he is today, and has confessed that he failed many auditions along the way. He gained mainstream popularity after Flowers in Fog (2013) and worked hardest during 2015 and 2016 – he once didn’t sleep for more than 50 hours straight once, he told the Who’s the Keyman variety show.
His hard work paid off and he then appeared in a string of successful series: White Deer Plain in 2017, Because of Meeting You and Ashes of Love in 2018, before starring in 2019’s My True Friend opposite Angelababy.
Deng’s shows are among the most watched on Chinese television and streaming sites. His most successful show, Ashes of Love – available on Netflix – has reportedly reached over 15 billion views.