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Profile | Grunge meets bohemian is the theme of autumn/winter ’24 collection by Saks Potts, arbiters of Scandi cool whose wardrobe has something for all
- Saks Potts was set up by two childhood friends after they failed to find a very specific, very colourful coat in minimalist, monochrome-obsessed Copenhagen
- The duo, Barbara Potts and Cathrine Saks, talk to the Post about how the brand is ‘a personal story’ and why having ‘a little bit of bad taste’ can be a good thing
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The Saks Potts autumn/winter 2024 show, which rounded out the first day of Copenhagen Fashion Week, in late January, was unusual for several reasons.
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In a sharp departure from the brand’s 4,000-strong guest lists of seasons past, it took place in the back of the Danish label’s boutique, with some 50 editors, buyers and influencers huddling around its perimeter as models promenaded to the centre, posed and exited.
Secondly, it had a waiting list; there were keen teens and friends of attendees who, when the show started, witnessed said models enter the store from the neighbouring Medical Museum (the show’s makeshift backstage area) and peeked through the windows for a better view.
All of the above made for an intimate ambience and guests were encouraged to chat among themselves as the collection was presented.
Inspired by the grunge-meets-bohemian ensembles worn by supermodel Kate Moss in the 2010s, creative director Barbara Potts’ MO was Glastonbury by way of Bredgade 73 (the store’s address): magenta knits; low-slung belts; oversized sequins; mud-caked wellies swapped out for archival Manolos; sporty tees, dresses and tracksuits rendered in contrasting shades and paired with bold accessories, while oversized leather outerwear and trousers were catapulted to the top of many an editor’s wish list.
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