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South Korea woos ‘off season’ tourists with discounts and promotions

Cheap flights with free Wi-fi, tours, and shopping, hotel and restaurant discounts offered by 1,680 companies to encourage visits to country

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A shopping street in Myeong-dong, Seoul, where foreign tourists can benefit from discounts on their purchases as part of the Grand Korea Sale promotion. Photo: Shutterstock

By Lee Hae-rin

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The Korea Grand Sale kicked off this week, featuring a wider range of travel and shopping benefits for inbound tourists and foreign residents in South Korea.

The annual festival, which runs until February 28, offers promotions exclusive to foreign customers to boost inbound tourism during the off season in January and February.

This year’s shopping festival is joined by 1,680 travel-related companies – a record-high number of participants since its launch in 2011 – which are set to offer a wider range of promotions.

A Korean Air jet taxis at Incheon International Airport. South Korean airlines are offering big discounts on flights to the country this winter. Photo: Shutterstock
A Korean Air jet taxis at Incheon International Airport. South Korean airlines are offering big discounts on flights to the country this winter. Photo: Shutterstock

During the event, 10 domestic airlines, including Korean Air and Asiana, offer up to 94 per cent in discounts on 214 international flight routes to Korea, as well as free extra luggage service and on- board Wi-fi vouchers.

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