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Why giving experiences, such as a family holiday, is worth more than material presents such as toys

  • An experiential gift elicits a strong emotional response when consumed, study shows. When friends or family share the experience, it strengthens bonds
  • Despite the cost and stress involved in going on a family holiday, the benefits far outweigh the disadvantages

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If you want to give someone something that will make them feel closer to you, give an experience such as family holiday, researchers say. Despite the cost and stress involved, a family holiday is well worth having. Photo: Shutterstock

Family holidays are often the most anticipated moments of the year as the whole family sets off on a wonderful journey to bond and make memories.

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But sometimes, the sheer cost of a holiday might put parents off – from purchasing accommodation to booking flight tickets, all of this does burn a hole in the family’s budget.

However, according to researchers, despite the cost of a family holiday, it is worth the experience.

Here are some reasons why.

Family holidays are often the most anticipated moments of the year. Photo: Shutterstock
Family holidays are often the most anticipated moments of the year. Photo: Shutterstock

Holidays make families happier

A study conducted by the University of Toronto in Canada found that an experiential gift like a family holiday holds more value than material possessions like a new toy.

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