Non-alcoholic beer and low-alcohol beer are a trend among drinkers who choose a healthier lifestyle or don’t want to get drunk
- The worldwide growth in non-alcoholic beer sales is part of a healthy lifestyle trend, especially among young people
- Breweries around the world are releasing alcohol-free beers to cater for the trend towards moderation, and their quality gets better all the time
Alex Metcalfe started experimenting with non-alcoholic beer about five years ago. Originally from Britain, he lives in Hong Kong’s Sai Kung district with his wife and two small children, and is a teacher in a Hong Kong school.
“I started drinking non-alcoholic beer because I wanted to reduce my alcohol intake,” he says. “If you’re going on a night out, or round to somebody’s, it’s an option. You don’t have to go down the public drunkenness route.”
Drinking full-strength beer, wine and mixed drinks was once considered the norm around the world, but a shift in attitude has been under way for some years.
Baby boomers, too, reaching an age when it becomes essential to maintain fitness and health, are forgoing big boozy evenings and embracing moderation.