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Dior, Chanel, Balenciaga – fashion’s the word in Apple TV+’s The New Look; series’ costume designer on capturing the looks of the 1940s

  • The New Look on Apple TV+ depicts the feud between French fashion designers Christian Dior and Coco Chanel, set against the backdrop of Nazi-occupied Paris
  • The show’s costume designer, Karen Muller Serreau, explains how her team captured the look and feel of the period as well as the rivalry between the designers

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Ben Mendelsohn as designer Christian Dior in The New Look, which follows the feud between Dior and Coco Chanel in Nazi-occupied Paris. Photo: Apple TV+

The latest television show to live rent-free in our heads is Apple TV+’s The New Look, out on February 14.

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The series, set in Nazi-occupied Paris during the second world war (1939-1945), follows one of the biggest feuds in fashion history – namely, the one between French fashion designers Christian Dior, played by Ben Mendelsohn, and Coco Chanel (Juliette Binoche).
Written and directed by Todd Kessler, the show has an all-star cast that includes John Malkovich and Game of Thrones star Maisie Williams.

The other star of the show, of course, is the costumes – which are within the realm of costume designer Karen Muller Serreau, who has worked on various projects like The Serpent Queen, Now You See Me and Stillwater.

UK-born but having lived extensively in Paris, she says: “Being English but with an almost native feel for France, my experience has given me a wider vision of form and style.”

Juliette Binoche stars as Coco Chanel in The New Look. Photo: Apple TV+
Juliette Binoche stars as Coco Chanel in The New Look. Photo: Apple TV+
The New Look follows Chanel’s alleged involvement with the Nazis in Paris as well as the arrest and deportation to a concentration camp of Dior’s sister (Williams), and also features creatives from that time, such as artist Pablo Picasso and movie star Arletty.
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