Advertisement
Chinese fashion designers’ next big step? Paris, experts say, as Fashion Week event highlights rising names and their potential industry moves
- Paris Fashion Week kicked off with the glamorous Yu Prize event highlighting rising Chinese designers in the industry
- More Chinese designers than ever are turning their eyes towards making it big in the world’s fashion capital, which is seen as ‘the next big step or milestone’
Reading Time:3 minutes
Why you can trust SCMP
This year’s Paris Fashion Week kicked off with a glamorous Yu Prize event, where fashion insiders gathered to toast rising Chinese designers.
Advertisement
The Yu Prize, an award and fashion programme founded by entrepreneur, investor and heiress Wendy Yu in 2020, provides participating designers with business opportunities and international exposure.
Yu, the founder of venture capital firm Yu Holdings, co-hosted a glamorous cocktail reception at the Le Royal Monceau – Raffles Paris hotel on September 25.
Fédération de la Haute Couture et de la Mode (FHCM) executive president Pascal Morand, industry veteran Julie Gilhart, Diesel founder and OTB Group president Renzo Rosso, beauty founder Pritika Swarup, and Chinese singer Yu Yan joined some of China’s most promising designers for the event.
In the opening speeches, Morand noted the room’s “warm atmosphere” and offered his congratulations to the inaugural outing.
Advertisement
Advertisement