Advertisement

How to care for hair at home in a coronavirus lockdown: online tutorials from hair salon owners give essential advice

  • Hair salons around the world are closed amid lockdowns to curb the spread of coronavirus, and stay-at-home clients have been taking matters into their own hands
  • Salon owners share tips on adapting your hairstyle during a lockdown and giving your treated hair a break

Reading Time:5 minutes
Why you can trust SCMP
Naoto Ikeda cuts his son Noah’s hair in the kitchen of their home. Photo: AP

As the coronavirus pandemic keeps many of the globe's citizens at home and salons closed, hair maintenance has taken on new meaning. We've now entered an era of awkward hair stages, exposed roots, and DIY fringes.

Advertisement

Quarantine lifestyles have either inspired or forced people to take charge of their shears and clippers, resulting in countless Jim Carrey-style bowl cuts, patchy bald spots, and uneven layers. Well-meaning partners have shaved hairlines too high. Others, with nowhere to go and no one to see, have shaved their locks off. And TikTok has been flooded with what Vox calls “experiments,” where people make out-of-character beauty choices, like opt to “crisis-bleach” or give themselves a fringe, because, well, why not?

In the US, where the Centres for Disease Control and Prevention have recommended people stay at least six feet away from each other to prevent the spread of the virus, hairdressers are taking greater precautions to protect their clients.

Salon chain Toni& Guy posted on Instagram on March 22 that their UK locations would be closing and that in the US they would be closed on a case-by-case basis (depending on whether their city has issued a stay at home order), asking clients to stay at home if they're sick, abide by proper hand washing guidelines (at least 20 seconds with soap and warm water), and keep their hands away from their face. Other big-name salons, like Bumble and Bumble, have either opted or have been forced to close entirely.
Lauren Cooper of The Glam Room drops off hair products for clients.
Lauren Cooper of The Glam Room drops off hair products for clients.
Advertisement

Hair care and beauty teams have had to rapidly adapt to an online-only presence to help salon owners and stylists keep their businesses afloat. Bumble and Bumble launched an Instagram Live show on its @bumblepro page for lifestyle and hairstyle tips to help their clients cope at home, as well as a Stylist Spotlight series to draw attention to its hairdressers. They also began selling their products directly on Instagram for the first time on March 30.

Advertisement