Parisian style: the brands and designers updating the basics of French fashion
- Here are the designers who are tweaking and questioning the very definition of ‘basic’
What is Parisian style? Despite 96,500,000 Google answers, it boils down to quality over quantity, never letting an outfit do the talking and picking impeccable pieces from the right brands.
Parisian style is a perfect storm of messy hair, minimal make-up and a basic uniform somehow magically transformed by a dash of je ne sais quoi and attitude. There’s dozens of books on the topic, one being:How to be Parisian wherever you are: Love, Style, and Bad Habits, written by a cadre of stylish women including Chanel ambassador Caroline de Maigret.
The lasting charm of Parisian style can be found inthe subtle details of an understated uniform of repurposed men’s basics, classic coats and finely tailored pieces. Here are the designers who are tweaking and questioning the very definition of “basic”.
Atlantique Ascoli – a shirt that can rise to any occasion
Sophisticated yet simple, Atlantique Ascoli’s poplin blouses are more than just white shirts; they embody that effortless chic that French women are envied for. “The more I thought about it, the more it became clear that unlike the T-shirt, you could slip a blouse on and be dressed. But never dressed up or overdressed. And to me, Parisian style is that effortlessness,” says Ascoli.
