Advertisement
Fortnite video game hosts exhibition of art by Kaws, in a first that coincides with shows of US artist’s work at London gallery and in augmented reality
- London’s Serpentine Gallery is showing works by Kaws, both in its bricks-and-mortar location and in a replica museum in the Fortnite video game
- There is a third component: some exhibits can be viewed in augmented reality, activated through a QR code
Reading Time:3 minutes
Why you can trust SCMP
On a frosty morning in London’s Hyde Park, onlookers aim their mobile phones at the top of the Serpentine Gallery.
Advertisement
The large sculpture of a blue man sitting on the roof is invisible to the naked eye but it is there – in augmented reality.
The sculpture is part of an installation by the American artist Kaws at the gallery, reproduced for the hundreds of millions of users of the video game Fortnite for the first time.
Artistic director Hans Ulrich Obrist said the New Yorker’s exhibition – “New Fiction”, which opened on January 18 and ends on February 27 – has three “layers”.
“It’s the Serpentine Gallery on Fortnite, it’s a Serpentine Gallery as a physical gallery with the exhibition of paintings and sculpture, and then as a third element, it’s the augmented reality AR component, which can be activated with a QR code,” he said.
Advertisement
Advertisement