At Paris Olympics, Chinese manufacturers won big before the Games even started
- The 2024 Summer Games may be French, but much of the equipment and related accoutrements were made in China, owing to a lack of ‘comparable competitors’
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China reigns supreme as supplier for the 2024 Olympic Games
At the Paris Olympics, all the cuisine will be French, but mass-produced goods from China will be everywhere, from cutting-edge sports equipment to dinky souvenirs.
It is a grand summer stage on which Chinese manufacturers can show off their wares and bask in the knowledge that nobody else can match them in mass production amid the “China plus one” trend of diversifying business into other countries.
Yan Zaixing is general manager of Sonic Composite Technology – the only manufacturer selected to provide windsurfing equipment for the Paris Olympics, which begins with the opening ceremony on Friday.
Yan said that “there are almost no comparable competitors” – in terms of the iterative speed of new materials and production process – in the same field, and this makes his company stand out from the crowd.
“I think that is key to successfully winning an order for the Olympic Games,” he added. “We are the only company in the world that covers the whole industrial chain to produce high-performance hydrofoil equipment.”