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Hong Kong start-ups tap Greater Bay Area opportunities as new centre aims to help businesses integrate

  • Hong Kong’s government is stepping up efforts to help budding entrepreneurs get a foothold in the massive economic zone
  • The GBA Promotion Centre was launched in Guangzhou on Wednesday to help Hong Kong start-ups, as business confidence recovers after Covid-19

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The centre in Guangzhou (pictured) aims to assist Hong Kong companies and entrepreneurs with their businesses in the bay area and identify opportunities. Photo: Shutterstock
Hong Kong businesses are increasingly tapping opportunities in the Greater Bay Area (GBA) as the city’s government steps up efforts to help budding entrepreneurs get a foothold in the massive economic zone.
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The latest move to help Hong Kong businesses integrate and increase their footprint in the bay area saw the opening of a new service centre first flagged by Chief Executive John Lee Ka-chiu.

The centre, which officially launched its services on Wednesday, aims to assist Hong Kong companies and entrepreneurs with their businesses in the area and identify opportunities, said Linda So, director of the Hong Kong Economic and Trade Office in Guangdong. It will also try to promote Hong Kong’s strengths, and attract talent and companies to the city, she said.

It aims to help start-ups like Brainstorm InnoComms, a company providing hi-tech energy products and digital energy services. Its co-founder, Zeta Sun, a Hong Kong citizen, established a low-carbon technology lab in Guangzhou in 2019, seven years after starting the company.

She sees great potential for Hong Kong entrepreneurs and start-ups in the bay area, especially in developing decarbonisation technologies.
Hong Kong businesses seek advice from local authorities and institutions on opportunities in the GBA. Photo: SCMP Handout
Hong Kong businesses seek advice from local authorities and institutions on opportunities in the GBA. Photo: SCMP Handout

“The governments in both Hong Kong and the mainland have pushed out more policies to support Hong Kong companies’ development in the GBA in recent years,” said Sun.

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