Global family office foundation chooses Hong Kong as regional base for charity, educational work
- Hong Kong is ‘a prominent and vibrant city for building family legacies,’ says chairman of the Asian Family Legacy Foundation
- The foundation will carry out activities in Hong Kong that allow its global members to work together, network, and raise funds to donate to charity projects
The Asian Family Legacy Foundation, which was founded in January and held its inauguration ceremony in the five-star St Regis Hong Kong hotel on Wednesday, considers the city an ideal location for family offices to get together to carry out their missions in charity work and cultural exchanges.
Zhu, whose family is from mainland China, has spent a lot of time making investments in New York and some years ago set up a similar foundation in the US with a handful of family offices as members.
He believes the same concept will work in Asia, given the growing number of family offices in the region, and therefore set up the foundation as a non-profit organisation.
I am very confident that we can achieve the target set by the Chief Executive for family offices
The foundation will carry out activities in Hong Kong that allow its global members to work together, network, and raise funds to donate to charity projects in education, heritage protection and other community services across Asia.
