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Tourism drive launched

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Boosting tourism is a major goal of the Binhai New Area. Making the Binhai Tourism Area a top destination for local and overseas visitors is one of the top-10 priorities for this year.

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The Binhai New Area, which has surpassed Shanghai's Pudong in terms of gross domestic product, aims to receive 1 million visitors a year, with tourism spending expected to reach 70 million yuan (HK$84 million) in the short term.

The Tianjin government plans to invest 50 billion yuan to build new tourism attractions, including a world-class theme park, maritime museum, and facilities for recreational and sightseeing activities, such as cruises, yachting and eco-tours.

These facilities are expected to open next year. So far, 13 companies have registered in the tourism area.

Binhai Tourism Area is one of nine functional zones within Binhai New Area, which was formed in 2009 by consolidating existing areas and districts, including the Tianjin Economic-Technological Development Area, one of the mainland's earliest development zones set up in 1984.

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Binhai New Area is located on the east coast of Tianjin, with a planned area of 2,270 square kilometres and a population of 2.02 million. It is a national-level economic development area with the same status as Pudong New Area in Shanghai and Lianjiang New Area in Chongqing.

In addition to the tourism area, there are areas dedicated to advanced manufacturing, aerospace, high technology, various industries, and business and finance.

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