Heavyweight names to provide state-of-the-art equipment
Thousands of experts will be working their magic to support state of-the-art technology operations at this summer's Olympics.
Top-tier sponsorship partners are providing crucial equipment, such as computer hardware, wireless telecommunications, competition timekeeping technology, audio and video gear, and a vast information technology system.
Lenovo, Samsung, Omega, Panasonic and Atos Origin have been preparing their Olympic teams at test events over the past eight months, and are capitalising on their affiliation with major marketing campaigns involving thousands of public relations and logistics staff.
The Games computing backbone is being provided by Lenovo which is supplying nearly 14,000 pieces of equipment for 56 venues in seven cities. Many applications will be running on Lenovo equipment, including management systems for the Games, staffing and scheduling, accreditation, transport, sports entries and qualifications, timing and scoring, and ticketing.
Technology sponsors will also have teams for the Games showcase events at the Olympic Park and their hospitality programmes will host thousands of guests.