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Executives flock to five-star apartments

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If the demand for premium living is a key indicator of the state of the economy then Hong Kong is booming.

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And as the stock market surges to heights only matched by new super high-rise towers piercing the skyline, more executives want to live in luxury serviced apartments.

Swire Properties' redesigned five-star Pacific Place Apartments complex is a prime example of a top-end residential location attracting unrivalled interest.

Jeremy Lamburn, leasing manager, Pacific Place Apartments, said the facility, strategically located close to upmarket hotels, the Central business hub and transport interchanges, had seen demand grow over the past 12 months.

'It has substantially increased in comparison to the summer of 2006,' Mr Lamburn said. 'Occupancy levels at Pacific Place Apartments are hovering around 100 per cent and there is a waiting list for vacancies in most apartment types.'

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While the popularity of the apartments has reached new levels, this is considered not merely a flash in the pan, but due to high standards and an increasing demand for premium living by executives and their families.

'Ninety per cent of our residents originate from our long-standing corporate clients and the majority are business professionals from all over the world,' Mr Lamburn said.

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