Seeing David Tang Wing-cheung - connoisseur of all things refined - posing with Vegas-style showgirls in a smoky club with dancing poles seems surreal.
But the founder of Shanghai Tang showed he was willing to make sacrifices when it comes to business.
Mr Tang, who is trying to get a piece of Macau's booming casino industry, opened his first shop in Macau - also his first in a casino - at the Wynn yesterday.
Explaining that nothing goes together better than high rollers and Cuban cigars, he said: 'Put a big cigar in your mouth and look like a manager. It's a great symbol of wealth.'
But wealth and good taste do not always go hand in hand - as the choice of entertainment for his opening showed.
Scantily-clad showgirls under red lighting at Wynn's Tryst club, followed by a dinner featuring a salsa performance and a lounge singer, was a far cry from the swanky experience Mr Tang offers guests at his exclusive China Club.
But the man with impeccable taste was able to laugh it off. After all, he has dealt with bigger contradictions before - being the founder of the Hong Kong Cancer Fund while having 20 cigar shops across Asia and also being honorary consul for Cuba.