One of the greatest fantasy adventure stories ever told - J.R.R. Tolkien's Lord of the Rings - mesmerised local fans who sat through all three cinematic episodes in a one-off, 14-hour marathon at UA Pacific Place in Admiralty last week.
Participants in the 'marathon' won their seats in competitions organised by Commercial Radio and UA Cinemas last month.
Sponsors held lucky draws between and after the screening of the three films that included prizes worth a total of $100,000. One person won two air tickets to New Zealand where the films were made.
Celebrities including Edwin Siu and Yumiko Chan also took part in the marathon and many more famous names showed up to see the final chapter - The Return of the King - in a separate theatre at midnight.
The enchanting story of wizards, demons, hobbits, elves, sorcerers and orks - a monumental battle of good versus evil - kept the audience spellbound. But not enough for some to forget their appetite.
Food companies Citybest and Garden Co-operation provided lunch and dinner boxes for fans who remained in the theatre the whole time - except for when nature called, of course.
